
AI in Talent Attraction
AI is revolutionising how candidates are searching for jobs. Are you ready?

The importance of AI in Talent Attraction
Understanding how your employer brand is being represented in AI is becoming essential.
65% of jobseekers now use AI platforms like ChatGPT, Gemini or Copilot as part of their job seeking process. This jumps to as high as 88% for students and recent grads.
AI platforms are giving candidates information and answers about your employer brand before they visit your careers site. This means that your brand perception is often set by AI answers, not by your careers site.
Being poorly optimised for AI can quickly damage your employer brand. That’s why it’s becoming essential to find out where you stand. Our AI Brand Health Audit has you covered. Click below to find out more.
65%
of candidates use AI during their job search
88%
of students & recent grads use AI regularly
5.19bn
monthly visits to ChatGPT